Latest Luna news, press releases, messages from team, and insights about what is going on in the eyewear industry and advanced digital technologies.
Additive manufacturing software developer Materialise has invested in Ditto, a producer of online eyewear try-on services, enabling customers to browse bespoke 3D printable frames through Ditto’s online shop. The software creates a precise digital version of an individual’s face so they can try out the frames online before purchasing.
The introduction of advanced digital technologies in the eyewear industry is creating new opportunities, including the possibility to offer personalized frame recommendations and virtual try-on solutions. As part of an end-to-end digital platform, frames can also be 3D printed. 3D printing supports the creation of unique and personalized designs, reduces stock risks and enables a more sustainable manufacturing process.
The Ditto technology has been in use on the website for the last 18 months and with such staggering numbers of customers using the tool, it’s clear the virtual try-on is revolutionising a ‘customers try on experience’ and subsequently the shopping experience online.
It’s a huge step for online shopping and online eyewear retailers, like SmartBuyGlasses. Most consumers prefer to try on a pair of glasses before purchasing them, yet physical stores can’t provide the variety that online companies can. DITTO has helped SmartBuyGlasses provide a virtual try-on feature for over 5000 pairs of glasses and sunglasses, giving their customers the variety they want, with the product satisfaction they need.
Luna, developer of leading vision technology, announces today the release of its new Online Lensometer app — known as “Rx Lens Scanner” in app stores. This app allows clients to easily integrate Luna’s powerful online solution into their eCommerce customer journeys. The Rx Lens Scanner app was developed to enable clients to utilize the Online Lensometer without complex integration or onboarding.
1-800 Contacts announces the formation of a standalone business, Luna Solutions, focused on providing technology and services to third parties in the vision space.
1-800 Contacts, Inc., the pioneer in the DTC vision space, today announced the acquisition of Ditto Technologies, Inc., a global leader in virtual eyewear try-on technology. The Oakland, California based company works with partners in the vision industry to simplify shopping experiences for consumers around the world through innovative technology offerings.
Ditto Technologies celebrates its 10-year anniversary this month. Ditto was cofounded by Kate Doerksen with the vision of making eyewear personal and accessible. Over the past decade, Ditto has partnered with forward-looking eyewear retailers and brands to transform the eyewear shopping experience for millions of customers around the world. Over the past 10 years, Ditto has grown from 3 founders to over 60 employees and built long-term partnerships with key clients and partners.
Ditto, the leading recommendation and virtual try-on technology platform for eyewear retailers and brands is delighted to announce that Odile Roujol joined Ditto’s Board of Directors in late 2019. As Ditto Technologies continues to strengthen its position as a global technology leader in the eyewear category, Roujol has brought profound insight into creating a customer experience and B2B2C brand that will build trust and loyalty among end-users of the technology platform.
Materialise NV (Nasdaq:MTLS), a global leader in 3D printing solutions, today announced that it has made a strategic investment in Ditto, a developer of virtual eyewear try-on platforms. In addition, the two companies will collaborate to advance the digital transformation in the eyewear industry and support the creation of new and personalized shopping experiences.
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